About the author
Rob Fitzpatrick is an experienced entrepreneur who has been running several businesses for more than a decade. He used to be passionate about scaling up businesses but now, he’s more motivated by a career that offers him freedom and reliability. For him, entrepreneurship has been a lifelong career.
During his 14 years of running a business, Rob has written books on education design, kick-started a card game, and helped a small agency thrive. He’s best known for the Mom Test and how to help businesses become more customer-oriented.